Industrial · Landing page & Google Ads
WeldPlus
A landing page engineered for the most urgent search in engineering: my welder is down.
The growth story
One bottleneck, released
The most urgent search in engineering — my welder is down — was landing on a generic homepage that answered everything except that.
A dedicated landing page answering that exact search, built and live alongside a Google Ads campaign in under seven working days.
Urgent searches now convert into tracked phone calls, and the ad budget follows the ones that actually make the phone ring.
The challenge
When a welder goes down, production stops
WeldPlus repairs industrial welding machines — MIG, TIG, plasma — for workshops across Christchurch and the South Island. When a machine fails, their customer is losing money by the hour and searching in a hurry.
A generic homepage isn't built for that moment. The person searching “welder repairs Christchurch” needs an instant, specific answer — not a tour of the whole business.
The landing page
Built for one urgent search
We built WeldPlus a dedicated campaign landing page with a single job: turn an urgent search into a phone call. The headline answers the exact search. The strongest offers — a free loan machine, free metro pickup, 90% of repairs back within four days — sit right at the top, with one-tap calling everywhere.
Below the fold, the page earns trust the way a good tradesperson does: specialist expertise across every major brand, factory-spec load testing before any machine goes back, and a four-step process with no surprises.
The speed
Build time measured in days, not months
Once the brief was agreed and we had what we needed from WeldPlus, the build itself took under seven working days — landing page produced, integrated into their existing website, and a full Google Ads campaign built and switched on.
We'll be straight with you about the rest: the getting-to-know-you part takes as long as it takes. Understanding the business, agreeing the offers and getting sign-off ran over a few weeks before that, as it should. What our agentic AI processes compress is the production — the weeks of build time traditional agencies bill for. That's where your money and your patience used to go.
Every enquiry counted
Budget follows what rings
Calls and repair bookings from the campaign are tracked as conversions, so we know which searches produce actual jobs — not just clicks. That evidence steers the ad spend week by week.
It's the same system we run for every campaign client: message-matched pages, honest measurement, and budget that follows results.
An urgent search deserves an instant answer. The whole page exists to get one phone call made.The Aigency team
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